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Will Makers of the Midlands are a long standing client of Cybernautix, one of our very first website development projects some 10 years ago was getting Will Makers of the Midlands online to reach a greater audience.

So when we were called in to create their new website with a new brand and marketing strategy we were delighted to be able to help.

The challenge.

One of the challenges the team were trying to overcome is the distinct lack of enquiries from younger clients for will writing and funeral planning, unfortunately, many of the services offered by Will Makers of the Midlands are not considered important enough to deal with by young business owners and families and the importance of planning is a message they really wanted to get across to this group of potential clients.

The solution.

The website was designed with a relaxed and friendly feel, images depicting families and business owners of all ages, along with a blog section to illustrate the dangers of poor planning, information on how easy it is to prepare properly for the future and step by step ‘What to do next’ articles for people who’ve found themselves in a difficult situation following the passing of a loved one with no plans in place.

We also included easy to access contact forms across the site in order to help guide people to get in touch to arrange a consultation, a floating main menu for easy navigation around the website, sharing buttons on every blog and testimonials from clients of Will Makers of the Midlands to show how well respected and established they are in their field.

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